Women in Tech: Boosting Innovation and Profitability

Women in Tech: Boosting Innovation and Profitability Women in Tech: Boosting Innovation and Profitability

Women in Tech: Boosting Innovation and Profitability

More and more women are entering the tech industry every day, and their presence is being noticed. And while it’s no secret that gender equality in the workplace has been hard-won for women, progress is being made. The overall representation of women in tech has grown over the past few years, from under 26% to nearly 29%. Of course, this means there is plenty of room to grow, and there is good reason for companies to increase their gender diversity.

Gender diverse companies see better results

According to McKinsey, research has proven that companies with gender-diverse teams are more innovative. This is because diversity makes these teams better able to anticipate changes in what consumers need and want in their technology products, ensuring new products and services are continually being created to meet market demand. Ultimately, this makes diverse companies more competitive.

McKinsey also reports that gender diversity increases a company’s profitability. In 2019, companies in the top 25% for gender diversity had a 25% greater chance of reaching above-average profitability. When it comes to women in executive roles, companies with the most gender diversity were 48% more profitable than those with the least gender diversity.

Add to the above benefits of innovation and profitability, there are a whole host of other benefits to having gender-diverse tech teams. These include:

  • A bigger talent pool from which to pull qualified tech workers
  • More vision and greater problem-solving skills, for improved decision-making at all levels of the company
  • Improved employee satisfaction and motivation
  • A better company image on a regional, national and international level

How to embrace gender diversity in tech

Women in Tech

Increasing gender diversity within a company means bringing women onboard at every level. For startups, this means hiring women in leadership roles, as well as other roles within the company, right from inception. This sets a precedent for gender diversity within the company.

Established companies can begin hiring more women in all roles and promoting women to all levels of management. The value of women seeing other women in management roles will only help to increase gender diversity because it will encourage more women to apply for jobs.

Other ways companies can increase gender equality in the workplace is to:

  • Increase their recruitment of women from universities, colleges, and other sources
  • Assign strategic, high-value tasks to the women they employ, making sure they are able to contribute to the innovation and success of the company in a concrete way
  • Create a culture of inclusion to eliminate discrimination in the workplace
  • Provide equitable compensation at all levels within the company
  • Support a work-life balance that makes it easier for women to juggle the responsibilities of work and home

Tangentia’s commitment to women in tech

At Tangentia, we are committed to gender equality and supporting women in tech. This is why we have worked hard to reach a 50% representation of women in all roles and at all levels within our company. Plus, we have received the Great Place To Work India Award for 2022.

One of the amazing women we have working at Tangentia is Ashwini Hedge, Practice Head of Delivery and Automation. Ashwini is an integral part of our team, working closely with her colleagues and with clients to achieve the very best results. In addition, Ashwini does public speaking events highlighting automation and the future of the workplace.

If you are interested in applying for a position at Tangentia, visit our career page to view the opportunities we have available. We can’t wait to hear from you!

Get Started on Your Digital Transformation Journey Today

Book a discovery call with a member of Tangentia’s team today to find out more about what we can do for you.

Monthly Tangentia Byte April 2022

  • Tangentia Byte April 2022Tangentia Byte April 2022

    Monthly Tangentia Byte
    April 2022







Meet TiA GenD- The Next Generation of Digital Workers
Efficiency in business is all about making the most out of your workforce. The Tangentia Intelligent Automation (TiA) Digital Worker is a state-of-the-art digital workforce that is made up of digital workers that come pre-programmed with a wide variety of industry-standard processes that can integrate smoothly with any businesses system.
Tangentia will train these digital workers, program them to learn from experience, and train your employees to work alongside them.


Ingrid TiA Bot
Invoice Automation Specialist

Polly TiA Bot
Purchase Specialist
Ward TiA Bot
Work Order Specialist

Hugh TiA Bot
HR Reporting Specialist

Tim TiA Bot
Human Resource Specialist
Finn TiA Bot
Finance Specialist

Automation Is Helping Retain Employees Despite the Great Resignation
There are many ways automation can be used to improve the employee experience, resulting in a happier and more engaged employee. Read the article to know how automation can help you in retaining employees.
Bot Games – Season 2,
Automation Anywhere 2022
#TeamTangentia
A shout out to the Tangentia Automation team for showing the power of teamwork using technology & innovation and making an impact in the first week of Automation Anywhere Bot Games with some great results.
It has been great meeting with you all at the 7th Annual Digitization in Oil and Gas Canada Conference in Calgary.
If you missed a chance to connect with us, please don’t hesitate to send a connection request or drop out a message on LinkedIn or book a meeting with George Bennett, Vice President of Business Development at Tangentia, and Robert Lye, Vice President & Chief Evangelist – Automation at Tangentia.
We are Excited to Announce that Tangentia Karwar & Tangentia Belgaum offices are officially Open Now
As a part of Tangentia’s ‘Ghar Wapsi’ Talent Hunt Strategy Plan, we are presenting the opportunity to talented technology professionals to return to their roots by working with us.
Check out our careers page for more opportunities
An ISO 9001:2015 and ISO/IEC 27001:2013 Certified Company

Tangentia’s North American Sales and Leadership Expanding

Tangentia’s North American Sales and Leadership ExpandingTangentia’s North American Sales and Leadership Expanding

Tangentia’s North American Sales and Leadership Expanding

Tangentia is proud to announce the expansion of our North American sales and leadership team. We understand the value people bring to our organization and it has been our goal since expanding into the USA. to create job opportunities for professionals throughout North America who want to be part of the quickly evolving artificial intelligence and automation industry.

Robert Lye

We are excited to announce that Robert Lye is joining our leadership team as Vice President & Chief Evangelist – Automation. Robert will bring thought leadership and transformational thinking to Tangentia customers to aid in building and growing successful intelligent automation programs and accelerating value realization.

Seasoned by hands-on real-world experience, Robert offers great insights into the opportunities and challenges of digital transformation and will be an integral part of ensuring our customers have the tools and support they need to navigate the fast-paced world of automation.

“I am honored and humbled to be joining the Tangentia Family and to work alongside a remarkably talented team,” Robert says. “I am extremely excited for the journey ahead and look forward to enhancing the success of Tangentia customers.”

Joseph Saad

Also new to the Tangentia team is Joseph Saad, who joins us as our new Sales Account Executive based in Montreal, Canada. He speaks English, French, and Arabic and comes with a very experienced background in sales. Joseph has already embarked on his journey at Tangentia, and we look forward to building a robust Montreal-based team in the near future.

Shawn Bakos

We are also pleased to welcome two new members of our executive sales team in the USA. Shawn Bakos is our new Sales Account Executive based in Delaware, USA. He comes with many years of experience in the IT field besides being in the US Navy. An avid sports person who played competitive ice hockey, we are pleased to have Shawn Bakos flying the Tangentia flag on the US East Coast.

Mike Fox

Mike Fox is our new Sales Account Executive based in San Diego, California. Mike is an expert in sales farming, hunting, and fostering profitable win-win deals, and he has a passion for building long-lasting customer relationships. We are excited to have Mike on board and besides bringing on board the warm California sun, we are confident his experience will stand us in good stead on the US West Coast.

Vijay Thomas, Founder and CEO at Tangentia said “It is fantastic to have Robert Lye, take the plunge from being a customer of Tangentia to joining our senior leadership team. It is a ratification of the Tangentia strategy of growth and value creation for our customers.”

George Bennett, VP Sales at Tangentia mentions “ Alongside Bob, we are really excited to have Joseph in Montreal, Mike in San Diego and Shawn in Delaware join our team. It's full steam ahead from now on.”

Tangentia is passionate about bringing the best people onboard, so we can provide top-tier value to our customers through collaboration and innovation. We have been certified as a Great Place to Work for 2022 and we have been certified by the Canadian Aboriginal and Minority Supplier Council as an aboriginal and minority business enterprise.

As one of INC 5000’s Fastest Growing American Companies in 2018 and one of Growth 500’s fastest-growing companies in Canada 6 years in a row, we are always looking for top talent. Visit our Careers page to find out more about how you can become part of the Tangentia team.

Process Mining Defined | What It Is, How It Works, And What It Can Do For Your Business

Process Mining DefinedProcess Mining Defined

Process Mining Defined | What It Is, How It Works, And What It Can Do For Your Business



Legacy business process management is obsolete.

Not that it worked particularly well to begin with. Per The Harvard Business Review, too often when reengineering a process, businesses fail to focus on how the process currently performs. While charting out the way they want things to work, they lose sight of the inefficiencies, bottlenecks, and performance problems within their existing ecosystem.

On the opposite end of the spectrum, there are the businesses that embroil themselves too deeply in analyzing their existing processes. In the absence of any effective process management tools, they spend inordinate time and resources on interviews and qualitative observation. The end result is the same.

Nothing gets done.

Even in organizations where roadmapping and analysis are well-balanced, there is a lack of visibility. A lack of connectivity between processes and the business's enterprise information system. Process mining represents the solution to that problem.

What Is Process Mining?

Process mining is essentially the intersection of data science and business process management. The basic idea is that in a modern context, every business process leaves behind a series of digital footprints. Although these are not always visible to data scientists, these footprints can functionally serve as 'breadcrumbs' through which an organization can gain a more complete picture of how its processes and systems intersect.

Process mining isn't actually a new idea. Although the technology to enable it only recently became available, it has existed as a theoretical field of research for over twenty years. The concept was first introduced in 1999 by Will van der Aalst, a Dutch computer scientist who is widely regarded as “the godfather of process mining.”

How Does Process Mining Work?

Process mining can typically be broken into six stages. Note that not every process mining platform applies all of these techniques.

  1. Ingestion and Orchestration. This is where the 'mining' in process mining takes place. Specialized algorithms are used to extract data from business information systems. This data may take many forms, including event logs, audit reports, transaction records, and customer support tickets.
  2. Discovery. The process mining platform leverages the consolidated data from the first step to create models of each process being evaluated. Referred to as process graphs or process maps, these are frequently interactive and explorable, and in some cases may include multiple process paths.
  3. Conformance. As processes are charted out, the algorithm references an intended process model, flagging any deviations so that they might be addressed. Insights from conformance may also be used to improve the existing model, a process typically referred to as performance mining.
  4. Analytics. The platform applies a range of different metrics to its process models, which may further assist in identifying root causes for the application of targeted fixes. This also allows a business to determine the impact each inefficiency has on business outcomes, and by association the return on investment that may be gained by optimizing that process.
  5. Benchmarking. By creating a digital twin of the process, the business can explore multiple scenarios to determine the most effective model. They can also benchmark this twin against their existing process, or leverage an external process model for the same purpose.
  6. Application. The final step is for the business to apply the insights generated in the previous five steps. This is typically best achieved as part of a greater business optimization initiative.

It's important to understand the process mining is ongoing. It is not a project that one can simply mark as finished and forget. There will always be new efficiencies to discover, new bottlenecks to address, and new opportunities to leverage.

What Are The Most Common Use Cases for Process Mining?

Typically, process mining is most commonly applied for one of the following purposes:

  • Human Resources. Improving recruitment, hiring, and onboarding practices. Optimizing employee management, including training, compliance, and performance tracking.
  • General Business Operations. Optimization of common business processes such as report generation, account creation, and approvals.
  • Finance. Enhancing procurement, improving invoice and payment processing, and identifying opportunities to reduce overhead through automation.
  • Software Delivery. More efficient lifecycle management, migration, and deployment. Greater visibility into testing and development.
  • Information Technology. Optimizing network operations, server management, and security controls. Running simulations to ensure more efficient deployments, particularly in hybrid environments.
  • Support. Identifying bottlenecks in ticket routing, and ensuring more effective, efficient resolution for both internal and external support requests.

What Are The Benefits of Process Mining?

The first, most obvious benefit of process mining is that it provides direct, objective insights. It looks 'below the hood' of a business, automatically mapping each process from tangible data. In addition to being less biased, process mining is considerably more accurate than legacy techniques such as surveys or workshops.

The second major benefit is tied to automation. Compared to legacy business process optimization, process mining is significantly more efficient. Because it doesn't require any manual work, this also means it's more cost-effective, as well.

Most process mining platforms also run without interrupting existing systems and processes, meaning you needn't worry about interrupting workflows or having to implement any complicated workarounds.

The application of process mining, as one might expect, can also improve a business in a multitude of ways:

  • Standardization of business processes
  • Improved accuracy, revenue, and outcomes through business process automation.
  • Reduced lead times and reaction times when dealing with customers.
  • Address noncompliance in real-time and analyze audit data more efficiently.
  • Identify bottlenecks and address process conflicts.
  • Eliminate redundant workflows.

Data-Driven Decision Making

Business process optimization has long felt like an uphill battle, but it no longer needs to be. With the advent of process mining, businesses can leverage data science and analytics to gain a level of visibility into business operations which would have previously been impossible. And through that visibility, they can make better, more informed decisions.

And more importantly, they can do so in a way that allows them to clearly demonstrate their efforts to senior leadership, both justifying their budget and providing executives with peace of mind.

Get Started on Your Digital Journey Today

Book a discovery call with a member of Tangentia’s digital team today to find out more about what process mining can do for you.

eCommerce Integration a Top Tech Trend to Watch in 2022

eCommerce Integration a Top Tech Trend to Watch in 2022eCommerce Integration a Top Tech Trend to Watch in 2022

eCommerce Integration a Top Tech Trend to Watch in 2022

Technology has always evolved to adapt to a changing world and the changing needs of the people who live in it. That fact couldn’t be more evident than it has been in the past few years.

The shifting expectations of consumers and employees, fueled by the increase in hybrid and remote work environments and online shopping over the past couple of years, demands solutions that make working and shopping easier than ever. This has given rise to predictions for the top tech trends in 2022.

Tech Trends to Watch

Boomi’s 2022 Tech Trend Predictions outlines the top tech trends to follow in 2022. These tech trends include:

  • Low-code solutions – With IT staff and skill shortages looming large in the tech industry, the need for low-code solutions to accomplish digital transformations is a must.
  • Automation – Automation will be taken to the next level in 2022, relieving employees from performing manual tasks that are time-consuming and prone to error and lowering operational costs across industries.
  • Integration in the workplace – The need to work remotely a significant amount of time and The Great Resignation, both driven by the COVID-19 pandemic, has resulted in the need to develop data-driven processes and onboarding that will ensure better employee experiences.
  • The customer experience – Organizations that do not make use of integration to create a superior user experience will lose ground to their competitors.

With these trends in mind, let’s take a closer look at integration and the customer experience, particularly when it comes to ecommerce.

The Need for Integration in eCommerce

There is no industry where speed is more important than in the ecommerce industry. In the past 10 years, consumers have come to expect immediate connectivity and service at lightning speed. The COVID-19 pandemic has only increased the expectations of consumers as more and more people have turned to online shopping.

In the U.S., 52% of people are shopping more online, including grocery shopping, a domain that was once strictly a brick-and-mortar shopping experience. The UN reports that globally ecommerce has grown into a $2.9 trillion industry thanks to the pandemic.

What this means for ecommerce companies is that integration is critical to maintaining market share. This is just as true for brick-and-mortar retail companies that have an online presence as it is for strictly online ecommerce businesses.

The goal behind integration is to connect systems within your company, as well as integration your own systems with those of your partners. This includes not only your ecommerce platforms, but all supporting applications, such as inventory management, CRM, content management, digital marketing, and financial information. This will ensure that you are able to:

  • Improve data accuracy
  • Increase the speed of data exchange across systems
  • Keep your platform up-to-date
  • Provide customers with a more personalized and customized experience
  • Sync inventory in real-time across all sales channels
  • Streamline and simplify business processes
  • Improve scalability as sales volume and the number of sales channels grow

The result of this integration is that customers will be able to shop whenever and wherever they are and via any channels they wish. They will experience a seamless purchasing process and receive instantaneous communications and timely updates on orders so they will always know their status, thanks to:

  • Real-time inventory tracking
  • Instant order processing and fulfillment
  • Real-time status updates and alerts

However, in order to make this a reality, your ecommerce integration has to be of the highest quality.

Top-Quality Integration

The very best quality in ecommerce integration will ensure that your finances and inventory processes are all automated and fully integrated with your ecommerce platform. Boomi offers the first 100% cloud-based platform and is an industry leader in integrations.

Boomi’s simple, instant integration between on-premise and cloud systems requires no coding, and you will have your automation up and running in no time, with pre-built solutions that help accelerate ecommerce integrations.

What this means is that you don’t have to invest heavily in IT to implement full integration. Instead, you will have easy access to your integration platform without the need to install or maintain additional software or hardware.

Tangentia is proud of our partnership with Boomi, which will allow our customers to build faster integrations and reduce the time they spend on development by weeks or months, enabling a quicker digital transformation.

Reach out to an experienced Tangentia team member today for more information on how to enjoy the full potential of Boomi.

Get Started on Your Digital Innovation Journey Today

Contact us for more information.

Monthly Tangentia Byte October 2021

  • Monthly Tangentia Byte
    October 2021


The Need to Fill RPA Job Positions Is Growing Exponentially
The predominant concern with the implementation of Robotic Process Automation in the workforce is the panic of losing jobs and being replaced by digital workers. Contrary to popular belief – Intelligent Automation has allowed human employees to find meaning within their roles, become more innovative, resulting in the creation of new jobs.

What You Need to Know About Automation Debt
Automation is taking charge of businesses across various industries. More than 90% of Businesses are using Automation at some level. While 90% seems impressive, it doesn’t mean these businesses are using Automation to its fullest potential or have tapped every Automation opportunity. In fact, many businesses are facing automation debt.
Improve New Hire Retention by 82% with RPA
Use Intelligent Automation with your existing systems to improve the new hire experience, shorten time-to-productivity and free HR staff from low-value manual tasks. Download the free eBook “Creating a Better Experience with Intelligent Automation” to learn how RPA can help improve new hire retention and increase productivity.

Tangentia wins CAMSC Technology and Innovation Award 2021
The Tangentia team in Canada is honoured to have won the Technology and Innovation Award in its first year of being a member of the CAMSC. 
Tangentia sponsors Padre Conceicao College of Engineering TECHYON 2021
Tangentia was a part of ‘Techyon 2021’, an event that was organized by the Padre Conceicao College of Engineering, Verna, a leading Engineering Institute in Goa, India.
Is Intelligent Automation the answer to the Great Resignation?
The times we are living in are unprecedented. The COVID-19 pandemic has not only changed how we work; it has changed how we view work. In the U.S., close to 4.3 million people voluntarily quit their jobs in August 2021. The reasons for this are many, including low wages, lack of career growth, boredom, and even pandemic fatigue. However, the result is that many companies are being left with staff shortages that threaten their business operations.
Automation Anywhere Recognizes Tangentia as a Verified Services Partner
Global digital transformation company Tangentia has been awarded the recognition and accreditation from Automation Anywhere as a Verified Services Partner.
Customer Spotlight
Tangentia is a proud RPA partner of Lifemark Health Group!
Lifemark Health Group is CARF International-accredited healthcare service provider. They believe in delivering the highest quality of client service care. Download the case study to know how Tangentia helped Lifemark to reach a new level of efficiency by integrating RPA into their everyday task.
An ISO 9001:2015 and ISO/IEC 27001:2013 Certified Company

The Need to Fill RPA Job Positions Is Growing Exponentially
The predominant concern with the implementation of Robotic Process Automation in the workforce is the panic of losing jobs and being replaced by digital workers. Contrary to popular belief – Intelligent Automation has allowed human employees to find meaning within their roles, become more innovative, resulting in the creation of new jobs.

What You Need to Know About Automation Debt
Automation is taking charge of businesses across various industries. More than 90% of Businesses are using Automation at some level. While 90% seems impressive, it doesn’t mean these businesses are using Automation to its fullest potential or have tapped every Automation opportunity. In fact, many businesses are facing automation debt.
Improve New Hire Retention by 82% with RPA
Use Intelligent Automation with your existing systems to improve the new hire experience, shorten time-to-productivity and free HR staff from low-value manual tasks. Download the free eBook “Creating a Better Experience with Intelligent Automation” to learn how RPA can help improve new hire retention and increase productivity.

Tangentia wins CAMSC Technology and Innovation Award 2021
The Tangentia team in Canada is honoured to have won the Technology and Innovation Award in its first year of being a member of the CAMSC. 
Tangentia sponsors Padre Conceicao College of Engineering TECHYON 2021
Tangentia was a part of ‘Techyon 2021’, an event that was organized by the Padre Conceicao College of Engineering, Verna, a leading Engineering Institute in Goa, India.
Is Intelligent Automation the answer to the Great Resignation?
The times we are living in are unprecedented. The COVID-19 pandemic has not only changed how we work; it has changed how we view work. In the U.S., close to 4.3 million people voluntarily quit their jobs in August 2021. The reasons for this are many, including low wages, lack of career growth, boredom, and even pandemic fatigue. However, the result is that many companies are being left with staff shortages that threaten their business operations.
Automation Anywhere Recognizes Tangentia as a Verified Services Partner
Global digital transformation company Tangentia has been awarded the recognition and accreditation from Automation Anywhere as a Verified Services Partner.
Customer Spotlight
Tangentia is a proud RPA partner of Lifemark Health Group!
Lifemark Health Group is CARF International-accredited healthcare service provider. They believe in delivering the highest quality of client service care. Download the case study to know how Tangentia helped Lifemark to reach a new level of efficiency by integrating RPA into their everyday task.
An ISO 9001:2015 and ISO/IEC 27001:2013 Certified Company

Tangentia acquires Cycloides

Tangentia acquires Cycloides

Tangentia, a leading global digital transformation company, headquartered in Canada and with a presence in Goa in India, has recently signed an agreement for the acquisition of Cycloides Technologies in Kerala and Cycloides Inc Canada.
Bringing Cycloides into the Tangentia fold nearly doubles the team strength of Tangentia to enable new ideas to flourish while gaining new capabilities for off-shore product development and client delivery centers, a press release said here on Thursday.

Vijay Thomas, CEO of Tangentia says “We are committed to investing and expanding to multiple states in India to truly have a pan-India presence to not only support our global customer base but to also support our ever-growing base of customers in India. In addition to the newly combined team strength, Tangentia is planning to generate over 100 new career opportunities globally.”

Cycloides is the first Kerala-based IT company to have a contract with BMW Canada, Tune Protect (Air Asia subsidiary), Hospital Corporation of America (HCA), and many others. Cycloides created HCA’s world’s first Mobile Heartbeat development center and has also won other strategic contracts with H&R Block, CTS and Hitachi.
Through its local presence in Canada, India and USA, Tangentia has been able to provide its customers with a “Think Global, Act Local” delivery model.
Tangentia now boasts of 1000+ customers worldwide which include 13 Fortune 500 customers in 30+ countries. Tangentia proprietary platforms like Tangentia Gateway and TiA(Tangentia Intelligent Automation) manage transactions worth more than USD 10 Billion worldwide every year, which include processing B2B transactions for India’s largest retailer, the largest appliance manufacturer in the world and the largest beverage alcohol distributor in the world.The merger comes with the promise of a better tomorrow for all the stakeholders.

“Our merger with Tangentia is a fantastic match of an entrepreneurial mindset and complementary skill sets. With this acquisition, the employees, clients and partners of Cycloides will be part of a bigger network of operations and can access world-leading Tangentia solutions around Robotic Process Automation, Artificial Intelligence and B2B,” says Anil A R, former CEO of Cycloides and SVP, Strategic growth at Tangentia.

The company's presence across India has opened up job opportunities for aspiring candidates, who want to transform and contribute to the ever-changing dynamics of technology.This again isn't only restricted to Kerala or Goa or India but the whole world, further expanding and strengthening ties between India and Canada through employment.

This year, Tangentia is on a mission to ‘Take the Paper out of Paperwork’, which is strongly highlighted in their latest #PaperOutOfPaperwork brand campaign urging businesses to do away with tedious paper processes and switch to automation to foster business growth.

The pandemic has forced organizations to go digital which is quickly becoming the new normal. Against this backdrop, #PaperOutOfPaperwork strives to educate businesses about the use of automation in business operations such as saving time, money and resources, while increasing productivity and growth all by reducing the use of paper processes.

Tangentia’s acquisition of Cycloides will accelerate the mission to automate, innovate and make an impact.

Monthly Tangentia Byte August 2021

  • Monthly Tangentia Byte
    August 2021


“Take the Paper out of Paperwork”
Tying two key visual elements paper origami and animals – to illustrate how organizations globally should be using paper for creativity and using Ai & automation for traditional paper processes. The campaign uses the animal kingdom as an extension of our previous campaign that launched in early 2021 ‘Aim for Impact’. Celebrating the animals’ natural instincts to – survive, adapt, thrive, and transform. Instincts that are relevant to the modern business world.
Are you ready to automate your paper processes? It’s easier and more affordable than you might think! Book a call with a Tangentia Automation Expert today.

RPA Empowers Telecom Companies to Maintain Their Competitive Edge
The telecom industry needs robotic process automation (RPA) more than ever before. Read our latest blog to discover how telecom companies globally are gaining a competitive edge, providing a higher level of customer support, and improving internal processes from leveraging the power of RPA.
Blog: 8 Ways COVID-19 Forever Changed The Retail Sector
Whatever ‘new normal’ we adjust to once COVID-19 is fully behind us may well be unrecognizable compared to our outlook in 2019. The trends accelerated by the pandemic have had largely positive results. The technological evolution has, for those capable of adaptation, carried considerable benefits.

Robotic Process Automation in Manufacturing Industry
Manufacturers who have innovated early using automation technologies have grown their revenues at a faster pace and improved operational efficiencies. To scale business operations even further, it is vital to innovate and keep up with the constant technological developments.
Tangentia Open Annual Golf Tournament
Tangentia with its partners’ Automation Anywhere, Techdata, ArchESB, CIBC, Leyton, Hunters, and FOHOCOIN hosting its first Tangentia Golf Open in September in the Greater Toronto Area.
We can’t wait to see all our customers in person for the first time in 1.5 years!

Vijay Thomas, our CEO & Founder, was awarded ‘Global Entrepreneur IT Icon’
Skyline, a global read magazine by GR Foundation, has presented the ‘Global Entrepreneur IT Icon’ award to Vijay Thomas by Chief Minister of Goa, India Mr. Pramod Sawant.
Goa Technology Association Tech Meet & Awards Night 2021
We are proud to be the platinum partner for GTA Tech Meet & Awards Night 2021, a tech meet night where IT companies, startups, investors & government officials together will celebrate the 4 years of GTA.
Energy and Manufacturing Webinar
Join the webinar to learn the ins and outs of automating oil & gas and manufacturing-specific processes and how the industry can begin its digital transformation by going with Intelligent Automation. Hear from industry experts from Automation Anywhere on how to scale automation and successful implementations within the energy and manufacturing industry.
Happy with your services and products from Tangentia?
Let us know by leaving a review on Google. As a thank you, we will enter your name into a draw to win a $250 Amazon gift card. *T&C apply 


Testimonial by Aniket Kuncoliencar, AD, Goa Rajee Auto Pvt Ltd
“TiA is a great platform to automate online communication with the customers. Thanks to this well-designed platform that answers repetitive and simple questions to the customers/leads and improves customer satisfaction. It saves customers/leads’ hassle of having to seek the answers elsewhere or to call Customer Service or to read FAQs.”

– Aniket Kuncoliencar, Associate Director, Goa Rajee Auto Pvt Ltd

“Take the Paper out of Paperwork”
Tying two key visual elements paper origami and animals – to illustrate how organizations globally should be using paper for creativity and using Ai & automation for traditional paper processes. The campaign uses the animal kingdom as an extension of our previous campaign that launched in early 2021 ‘Aim for Impact’. Celebrating the animals’ natural instincts to – survive, adapt, thrive, and transform. Instincts that are relevant to the modern business world.
Are you ready to automate your paper processes? It’s easier and more affordable than you might think! Book a call with a Tangentia Automation Expert today.

RPA Empowers Telecom Companies to Maintain Their Competitive Edge
The telecom industry needs robotic process automation (RPA) more than ever before. Read our latest blog to discover how telecom companies globally are gaining a competitive edge, providing a higher level of customer support, and improving internal processes from leveraging the power of RPA.
Blog: 8 Ways COVID-19 Forever Changed The Retail Sector
Whatever ‘new normal’ we adjust to once COVID-19 is fully behind us may well be unrecognizable compared to our outlook in 2019. The trends accelerated by the pandemic have had largely positive results. The technological evolution has, for those capable of adaptation, carried considerable benefits.

Robotic Process Automation in Manufacturing Industry
Manufacturers who have innovated early using automation technologies have grown their revenues at a faster pace and improved operational efficiencies. To scale business operations even further, it is vital to innovate and keep up with the constant technological developments.
Tangentia Open Annual Golf Tournament
Tangentia with its partners’ Automation Anywhere, Techdata, ArchESB, CIBC, Leyton, Hunters, and FOHOCOIN hosting its first Tangentia Golf Open in September in the Greater Toronto Area.
We can’t wait to see all our customers in person for the first time in 1.5 years!

Vijay Thomas, our CEO & Founder, was awarded ‘Global Entrepreneur IT Icon’
Skyline, a global read magazine by GR Foundation, has presented the ‘Global Entrepreneur IT Icon’ award to Vijay Thomas by Chief Minister of Goa, India Mr. Pramod Sawant.
Goa Technology Association Tech Meet & Awards Night 2021
We are proud to be the platinum partner for GTA Tech Meet & Awards Night 2021, a tech meet night where IT companies, startups, investors & government officials together will celebrate the 4 years of GTA.
Energy and Manufacturing Webinar
Join the webinar to learn the ins and outs of automating oil & gas and manufacturing-specific processes and how the industry can begin its digital transformation by going with Intelligent Automation. Hear from industry experts from Automation Anywhere on how to scale automation and successful implementations within the energy and manufacturing industry.
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8 Ways COVID-19 Forever Changed The Retail Sector

8 Ways COVID-19 Forever Changed The Retail Sector

For retailers, traditional business processes, workflows, and systems were some of the first and most significant casualties of the coronavirus pandemic. As a result of lockdown and quarantine measures, we condensed a full decade of technological development into just three months. Others, such as IBM, have a more conservative estimate of five years.

However significant the shift, one thing is clear — digital technology coupled with the unprecedented stress generated by the virus has irrevocably changed the face of retail.

The old world is gone. Whatever ‘new normal’ we adjust to once COVID-19 is fully behind us may well be unrecognizable compared to our outlook in 2019. And that’s okay.

The trends accelerated by the pandemic have had largely positive results. The technological evolution has, for those capable of adaptation, carried considerable benefits. And for retailers who understand the world we now live in, the future is brighter than ever.

But what kind of world do we live in now? What existing trends did COVID-19 accelerate, and what new trends did it generate? Most importantly, what lessons can retailers take away from all this?

Digital Commerce is Becoming The Norm

eCommerce was one of the clearest winners of the pandemic. In 2020, online sales increased by 44% year-over-year and online spending accounted for 21.3% of total retail sales. For context, online commerce represented an estimated 11% of total sales at the end of 2019.

The surge in and of itself is unsurprising. In order to comply with quarantine requirements and protect loved ones from the pandemic, many shoppers chose to use grocery delivery services or digital storefronts in lieu of making trips to brick-and-mortar outlets. As a result, many physical storefronts ended up functioning as impromptu fulfillment centers.

In the short term, we may see a boomerang effect as lockdowns and restrictions ease off. People will return to physical shopping simply for the interactions it affords. If you look further into the future, however, you’ll see a very different picture, one defined by direct-to-consumer (DTC) sales — Adidas, for instance, plans for 50% of all sales to be DTC by 2025.

Technology is Redefining The Brick-and-Mortar Retailer

Although brick-and-mortar stores will still exist in the future, they will look markedly different than they did pre-pandemic. Digital technology will become the norm, with an emphasis on providing deep personalization and increased convenience. As they did during the pandemic, stores will likely also serve double-duty as fulfillment centers.

Contactless shopping kiosks will likely remain in place post-pandemic as well. Though they were initially deployed for health reasons, the level of convenience they offer means they’ll continue to be attractive to shoppers. That technology, however, only scratches the surface of what’s coming.

Savvy retailers are already experimenting with ways to bake new technology into the customer experience, from augmented reality tools to full-on VR. A furniture retailer, for instance, may allow a customer to see how a particular item will look in their home through its online storefront. A business that sells apparel, meanwhile, might offer an app that allows customers to digitally ‘try clothes on’ while they’re in-store.

How We Shop Will Never Be The Same

Concurrent with the shift towards digital commerce, COVID-19 also fundamentally changed consumers. In-store and curbside pickup, together with a consistent part of the pandemic shopping experience, will remain in high demand, and as of this year, more than 50% of retail chains support the service. Customers are also increasingly discovering new businesses via social media in lieu of other channels and spending significantly more time online.

It’s not just customer behavior that’s changed, however — it’s also customer attitudes.

For many, the pandemic has changed how they view the world. Customers care more about the environmental and social responsibility actions of the brands they shop with. They also expect more from brands in regard to customer service and convenience and are more willing to abandon a brand that doesn’t meet their expectations.

B2B Commerce Has Grown in Leaps and Bounds

It’s not just your relationship with customers that have changed as a result of COVID-19. You’re also looking at completely uncharted territory with your vendors, suppliers, and business partners. McKinsey notes that B2B sales have changed in a multitude of ways:

  • B2B interactions are now primarily digital. The majority of businesses now prefer to interact with suppliers either remotely or via a digital self-serve terminal. This holds true regardless of whether they’re ordering, reordering, or even evaluating a new prospect.
  • Business customers are making big-ticket purchases online. 70% of B2B decision-makers are open to making self-serve or remote purchases in excess of $50000, and 27% are willing to spend more than $500K. Retailers that sell electronics or other office supplies may well see increased demand from business users as a result.
  • Video and live chat are now the main venues for sales meetings.

Order Fulfillment is More Complex and Less Profitable

The majority of COVID-driven trends are positive, but that doesn’t mean it’s nothing but silver linings. Driven by omni-channel shopping and a wealth of new fulfillment options, the order fulfillment process is now more complex than it’s ever been. That translates equally to inventory management.

Already a logistical challenge, tracking inventory across multiple brick-and-mortar outlets, suppliers, channels, and fulfillment centers crosses the line to nightmarish. Unsurprisingly, this has also created a significant upturn in fulfillment costs. Rather than simply shipping products to stores in bulk, brands must also ship them between stores, between fulfillment centers, and directly to consumers.

The costs associated with such an approach include:

  • Inventory storage
  • Transportation
  • Shipping and handling
  • Trade tariffs
  • Smaller shipments

The impact on profit, per consulting firm Alixpartners, is significant. For a $100 sweater, for instance, and in the absence of mitigating circumstances, margins are as follows:

Fulfillment Method Margin
Directly shipped from a distribution center $36
Purchased in-store $33
In-store/curbside pickup $23
Shipped from store $17

The good news is that these challenges are driving significant innovation in fulfillment, with better inventory management, pricing management, and order management.

Supply Chain Optimization is Now Non-Negotiable

The past year and a half has also demonstrated the very real, very significant weaknesses in our existing supply chains. Over the course of the pandemic, merchants had to contend with multiple supply chain disruptions. At the moment, 47% of retailers have made supply chain digitization one of their top organizational priorities — though this figure will likely increase as more businesses see the value in this particular brand of optimization.

In addition to being more cost-effective, a digital supply chain provides deeper visibility into every stage of a product’s life-cycle and better management of contracts between retailers and suppliers. Digitization also makes it easier for suppliers to share crucial data on inventory and shipping with retailers and partnered organizations. This data exchange will, in turn, allow stakeholders in logistics and fulfillment to make more informed, effective decisions.

A Surge In Customer Service Demands Underscored The Need for Chatbots

One side effect of the surge in online shopping was a subsequent upturn in customer service requests and inquiries, which saw a 69% overall increase in 2020. This increased exponentially during the holiday season, with calls increasing by 183% in November 2020 and 155% in December 2020. As you might expect, many customer service teams struggled to keep pace with this increased demand.

That, in turn, resulted in increased wait times, more errors, and lower customer satisfaction. Those brands that inexpertly deployed chatbots arguably fared worst of all, as chatbots ranked dead last in customer satisfaction in 2020. Still, for those brands that managed to effectively automate even part of their customer service process, the technology was a welcome boon.

Customer Data is More Valuable Than Ever

COVID-19 also presented another challenge to retailers. Customers demanded deeper personalization and a better shopping experience but collecting the data necessary to provide that has become more difficult than ever. Thanks to legislation like the GDPR and measures like Google’s decision to eliminate all tracking cookies, retailers can no longer rely on passive tracking to learn about their audience.

Instead, they must actively engage with their customers. They must prioritize customer retention initiatives, focusing on DTC connections through mobile and social media. And most importantly of all, they must be completely transparent about how they intend to collect, store, and use customer information.

This may seem like a negative trend at first glance. But as multiple retailers have learned, customers are more than willing to provide their information in exchange for the right perks and benefits. Those customers were also both more trusting and more loyal as a result of transparency around data collection.

Automate, Innovate, and Optimize Through Tangentia

The current retail landscape is filled with both challenges and opportunities. Tangentia can help you navigate both. From robotic process automation to electronic data interchange to chatbots, we offer a full portfolio of solutions for future-focused retailers. More importantly, we have the expertise necessary to help you apply those solutions in the most effective manner possible.

COVID-19 has forever changed not just retail, but also the world. Those retailers who are able to pivot and adapt stand to gain a great deal. Those that cannot will ultimately be left behind.

Get Started on Your Retail Automation and Innovation Journey Today

Contact us for more information.

Tangentia is ISO 9001:2015 and ISO/IEC 27001:2013 Certified

tangentia ISO certifiedtangentia ISO certified

Tangentia is ISO 9001:2015 and ISO/IEC 27001:2013 Certified

Tangentia is proud to be a globally compliant ISO 9001 and 27001 company. All our 3 major entities – Tangentia Inc based in Canada, Tangentia India Pvt Ltd based in India, and Tangentia America LLC have been ISO 9001:2015 and ISO/IEC 27001:2013 certified. Assessment for both the certifications jointly was done by TUV Nord, accredited by German accreditation body DAkkS. Through an integrated approach, our global ISO implementation team has achieved compliance with both standards in record turnaround time.

Our Integrated Management System(IMS), which is compliant with both the standards, boasts robust processes that ensure that our products and services meet the needs of our clients, with an ability to effectively manage information security risks.

Vijay Thomas, CEO of Tangentia said “It is an inordinate achievement that reveals our commitment to providing quality products and services, ensuring continuous up-gradation of and adherence of information security processes to all our existing and prospective clients.”

Vaishali Amonker, Global Head of Quality as well as the lead for the Tangentia ISO implementation adds “Our goal to attempt to get the ISO 9001 and ISO 27001 standards simultaneously was a BHAG( Big Hairy Audacious Goal) to start with. However the ISO team made up of people globally that met at all odd hours of the day and night to manage time zones, managed to pull it off and our customers can now rest assured that the Tangentia services that they trust, are going to get even better”

ISO 9001:2015, the Quality Management Standard

To become ISO 9001:2015 certified, Tangentia underwent an evaluation process that included: quality management system development, a management system documentation review, pre-audit, initial assessment, and clearance of non-conformances, all of which work to identify corrective actions that eliminate non-conformances in the quality management standard. The audit also revealed that our internal document and record management system is well developed.

It is an inordinate achievement that shows we are truly endowed in understanding our client’s needs in working with them to deliver high-quality solutions, while always complying with regulations and specifications and continuously reviewing and improving the way we work. This certification reveals our commitment to providing quality products and services to all our existing and prospective customers.

The ISO 9001 certification clearly demonstrates that we have robust and defined procedures in place in all our business areas. So, we can proudly state that Tangentia services are delivered with quality and transparency.

ISO/IEC 27001:2013, the International Information Security Standard

At Tangentia, we adhere to the highest standards of information security, client confidentiality, and trust. We acknowledge the fact that every client’s information/data/documents is an extremely important asset and always treat it with the greatest integrity.

ISO/IEC 27001:2013 includes the management of information security in processes related to Information Technology, Client Servicing, Operations, Human Resources, and Administration. Crimson Interactive’s ISMS follows the approach to “develop, establish, implement, operate, monitor, review, maintain, and improve,” thereby ensuring continuous up-gradation of and adherence to information security processes.

How do our clients benefit from ISO 9001:2015 and ISO/IEC 27001:2013 certification?

  • We have secure operations and strict compliance policies, ensuring that our client’s research work information/data/documents are 100% safe with us.
  • Our business continuity planning ensures no disruptions and delivery of all information/data/documents on time.
  • Advanced information technology systems to ensure superior quality and higher security.
  • Our trust and confidentiality commitment to serve our esteemed clients better and for longer.
  • We have globally recognized and acknowledged security processes/protocols for ensuring no security breaches.
  • Tangentia Gateway SaaS solutions for B2B, EDI, Supply Chain and E-commerce in addition to SOC1 and SOC2 compliance are now also ISO 9001 and ISO 27001 compliant.
  • TiA SaaS solutions including TiA Chatbot, TiA Robotic Process Automation( RPA), TiA Intelligent Data Processing (IDP), and TiA Core AI platforms are now also ISO 9001 and ISO 27001 compliant.

We at Tangentia give utmost importance to quality and information security while engaging in all business activities. And the ISO/IEC 27001:2013 certification clearly demonstrates that we guarantee information security by adhering to internationally renowned standards.

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Tangentia is a Platinum Partner of IBM and well as partners with Automation Anywhere, UI Path, Blue Prism, Adobe, Microsoft, Salesforce, Amazon and leading enterprise software vendors. We work with customers globally with offices in Canada and India to implement their RPA strategies using an agile methodology.
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