Consumer Products – Tangentia Industry Solution

Business Background

The market dynamics for the Consumer Products Industry are changing – rapidly and drastically. Explosive population growth, increased urbanization, an evolving customer base and global climate and natural resource issues are combining to create both significant opportunities and daunting challenges. An emerging class of consumer is poised to become the middle class of tomorrow, and Consumer Products companies will need to act quickly and decisively to establish brand loyalties, especially in the face of aggressive private-label competition.

At the same time, increasing consumption, climate changes, energy shortages and other resource issues are putting pressure on production, cost and distribution.
Going forward, the status quo will no longer suffice. To flourish in this rapidly changing world, Consumer Products companies must focus on flawless execution in connecting with consumers, managing supply chain efficiencies and collaborating with channel partners.

Features of the Tangentia Consumer Products Industry Solution

1) Maximize Consumer Experience- A smarter shopping experience is driven by the promotional and merchandising effectiveness of the consumer goods manufacturer. Drive profitable growth. Deliver targeted promotions. Synchronize inventory and brand experience on the Web, in stores and mobile devices.  Mobile Computing, Portal Solutions,B2C eCommerce and Business Rules Management System(BRMS) solution form some of the point solutions addressing the “Maximize Consumer Experience”

2) Supply Chain- Optimize inventory levels globally. Manage assortments locally. Create a smarter supply chain by providing item-level visibility from the source to the consumer. Extract cost and enhance speed to market while increasing value for all stakeholders. EDI, Supply Chain optimization, Demand Planning and Sales Forecasting, S&OP planning, Master data management and B2B/ B2C eCommerce are point solutions within the Supply chain domain of the Tangentia Consumer Products Industry Solutions.

3) B2B Connectivity

• Tangentia Commerce Gateway: Tangentia is a market leader in the hosted EDI solution marketplace with the Tangentia Commerce Gateway solutions in use at 100’s of customers worldwide.

• IBM Sterling B2B Integration : Tangentia’s logistics and distribution industry solutions based on the IBM Sterling B2B Integration platform automates business processes shared with trading partners. The goal is automation of the complete “buy-sell-ship-pay” process that involves a range of documents and business processes, which include not just the buyer or seller of the goods/services, but also banks and third party logistics companies.  Software solutions include- Sterling Connect:Direct, Sterling B2B Integrator, MQ FTE, WebSphere Transformation Extender ( WTX) and WebSphere Partner Gateway (WPG).
  

• Banyan Commerce: Associate company Banyan Commerce rounds up the Tangentia B2B Connectivity solution offerings with its focused B2B offerings.